• Gary Vaynerchuk Twitter Video

Gary Vaynerchuk – Why Twitter Video Matters

By |June 12th, 2015|

Gary Vaynerchuk’s real-world business advice on the importance of Twitter Video!

“People want to say that it’s not about the hard work. They want to say that it’s about working smart. It’s just not. It’s about BOTH! Go deep instead of wide.
Don’t worry about how many followers you have and how you can spam them all.
“Try to […]

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Help me change my flat tire – How business can kick ass with Twitter!

By |November 18th, 2011|

Don’t bombard me with a “Four tires for the price of three” sale.
Find me on the side of the road and help me change my flat tire!

Old, status quo marketing: “Here’s my stuff. Buy my stuff!”
New, cool-kid marketing: “Here’s an exact solution to your exact problem!”

Here’s how to make your company, product, service […]

Social media tip: Interact!

By |May 22nd, 2011|

A Twitter user just followed me. They’re following 1,258 people but they have NEVER tweeted. They’ve never engaged with anybody. That’s crazy!

Social media is about interaction, engagement, answering people’s/customer’s questions and concerns.

Social media – A simple example of why & how it works

By |May 20th, 2011|

I Tweeted that I was considering using Mohawk paper for my next business cards.
Mohawk then replied to my Tweet and asked which paper I was interested in.

Social media is simply a “mind-reading” platform, which allows Mohawk to scan Twitter (using http://search.twitter.com/) for mentions of their name – and then engage with me one-on-one. Mohawk noticed […]