Social media tip: Interact!

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A Twitter user just followed me. They’re following 1,258 people but they have NEVER tweeted. They’ve never engaged with anybody. That’s crazy! Social media is about interaction, engagement, answering people’s/customer’s questions and concerns.

Social media – A simple example of why & how it works

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I Tweeted that I was considering using Mohawk paper for my next business cards. Mohawk then replied to my Tweet and asked which paper I was interested in. Social media is simply a “mind-reading” platform, which allows Mohawk to scan Twitter (using http://search.twitter.com/) for mentions of their name – and then engage with me one-on-one. […]

 
 
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