- Oscar Wilde
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Reid Walley, Life Coach, Sacramento, CA
Motivational Speaker; Toastmasters Speaker
Viral Marketing: Lessons From The Old Spice Man – Entrepreneur.com Daily Dose
This week we saw two days that shook the viral marketing world. Old Spice, a long-neglected–if not forgotten–Procter & Gamble brand unleashed a social media blitz that may have changed the rules of social network marketing.
“Holy sh*t, best get-well video EVER from Old Spice.”
Key to the effort was the response to Kevin Rose, the founder of social network Digg.com. Rose tweeted the Old Spice Man about his own illness that day. Old Spice Man made a custom-response video. Rose was enamored. He tweeted, “Holy sh*t, best get-well video EVER from Old Spice.” That message went out to his million-plus Twitter followers. A viral phenomenon was born.
Entrepreneur.com Daily Dose – Lessons From The Old Spice Man.
Posted in Business Coaching Tagged Entrepreneur.com Daily Dose, Kevin Rose, Old Spice Man, Social Media, Viral Marketing 1 Comment
Be who you are and say what you feel – Dr. Seuss
“Be who you are and say what you feel, because those who mind don’t matter and those who matter don’t mind.” –Dr. Seuss
Lance Walley Interviewed By Mixergy.com’s Andrew Warner
Mixergy.com’s Andrew Warner interviews with my brother, Lance Walley, CEO and co-founder of Chargify.com
Lance Walley, the serial entrepreneur behind Chargify and Engine Yard, talks openly about his hits and misses
Business Tips via Mixergy, home of the ambitious upstart!
When I read this line in Lance Walley’s LinkedIn profile about a previous startup, I knew he’d be the kind of frank interviewee you’d need to hear: The system worked very well, but frankly, the world didn’t seem to care 
In this interview, you’ll hear the stories behind many of the companies Lance launched, including FaceBridge, the company that inspired that line. You’ll also hear how a 1% ownership difference in his first business made a world of difference.
Today Lance is probably best known for Engine Yard. Some of the world’s biggest Rails websites are on the Engine Yard Platform. Recently, he went on to be the co-founder of Chargify, which simplifies recurring billing for Web 2.0 and SaaS companies.
Lance is currently the CEO and co-founder of Chargify.com. Other companies that Lance has founded and/or co-founded include:
- Engine Yard, Inc.
- Quality Humans, Inc
- FaceBridge Research, Inc.
- PerlUSA
- Hip Tones
- StayTuned
- Parallax, Inc.
Posted in Business Coaching Tagged Andrew Warner, Chargify, Engine Yard, Facebridge, Hip Tones, Lance Walley, Mixergy, Parallax, Perl USA, Quality Humans, Stay Tuned 1 Comment
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Hiring An Amateur Sucks!
“If you think it’s expensive to hire a professional to do the job, wait until you hire an amateur.”
— Red Adair (1915-2004)