Boxers don’t put nay-sayers in their corner!

By |July 15th, 2011|

A boxer wouldn’t last a single round in the ring if their trainer and team were telling them they should give up, that they’re not smart enough, strong enough or fast enough! You wouldn’t last a single round in your day-to-day life with all that crap in your corner, either.
You have a person in the […]

Customer experience is the new brand – Dustin Curtis

By |June 21st, 2011|

I’m not referring to a brand as a logo and a typeface. I’m referring to the new kind of brand, the one is formed by the entire experience of a customer’s interaction. That experience gets branded into his or her memory and leaks into the buzz of modern culture. If you […]

Social media – A simple example of why & how it works

By |May 20th, 2011|

I Tweeted that I was considering using Mohawk paper for my next business cards.
Mohawk then replied to my Tweet and asked which paper I was interested in.

Social media is simply a “mind-reading” platform, which allows Mohawk to scan Twitter (using http://search.twitter.com/) for mentions of their name – and then engage with me one-on-one. Mohawk noticed […]

Business – Project Idealism: Lance Walley of Chargify

By |April 13th, 2011|

Andrew Wicklander’s interview with my brother, Lance.

Project Idealism: Podcast Episode #10: Lance Walley of Chargify, Engine Yard, Parallax and more

In my latest podcast episode I interviewed Lance Walley, who has been building businesses for over 20 years. Most recently Lance co-founded Chargify – a recurring billing system, and before that EngineYard – a Rails application hosting company.

Lance spoke […]

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