Tag Archives: Social Media

More small businesses use Twitter, Facebook to promote – USATODAY.com

By Jon Swartz, USA TODAY A surge in social-media use by small businesses reflects a shift in how they operate and their comfort with increasingly easy-to-use technology. In growing numbers, small-business owners are adopting social-networking services, location-based services, Twitter and online video to promote products and services, according to a new study by MerchantCircle, a [...]
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Viral Marketing: Lessons From The Old Spice Man – Entrepreneur.com Daily Dose

This week we saw two days that shook the viral marketing world. Old Spice, a long-neglected–if not forgotten–Procter & Gamble brand unleashed a social media blitz that may have changed the rules of social network marketing. “Holy sh*t, best get-well video EVER from Old Spice.” Key to the effort was the response to Kevin Rose, [...]
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