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"I'm sorry, what?" asked the distracted Wells Fargo cashier

All 4 Wells Fargo cashiers were immersed in a group conversation about Facebook and the weekend’s party when I walked in. And they continued with their group chat while I was standing at the window, looking directly at one of the cashiers, explaining that I wanted to withdraw some cash.

Nobody said hello. Nobody acknowledged I was at the window explaining what I wanted. So I just kept explaining what I wanted, out loud, to the cashier – who wasn’t paying attention to me at all. “I’m sorry, what?” asked the distracted Wells Fargo cashier. During our entire transaction she had her head turned toward her co-worker’s, engaged in “their” conversation and didn’t engage me at all. It was nuts. I guess she doesn’t need her job. I guess Wells Fargo doesn’t give a damn.

Gary Vaynerchuk recently mentioned in his Inc 500 Conference keynote that “We are at the dawn of doing 1-on-1 marketing!” I was definitely second-place with this Wells Fargo cashier.

Wells Fargo’s 1-on-1 marketing sucks!

 

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2 Comments

  1. Looks like it’s time to consider switching banks.  Let me know when you find the bank that kicks some serious butt in delivering a product that is spectacular mixed with a consistently good service delivery.  I’ll do the same for you.

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