What, This Charity Event Doesn't Have A SnapChat Geofilter?

May The 4th Be With You I just came from a Star Wars lightsaber battle charity event at Fremont Park in Midtown Sacramento. I don’t even know who the charity was. I just saw more and more peeps coming into Naked Lounge coffeehouse with lightsabers. Today is May 4, Star Wars Day. I asked a gal, … Read more

Sunny Lenarduzzi – Public Speaking Tips for 2015

Since I’m a big fan of Sunny Lenarduzzi’s how-to social media videos – she’s clear, concise and super-helpful – I’m stoked that she put out her 6 tips for public speaking + a great self-talk tip + a great BONUS tip! You can also catch Sunny Lenarduzzi at the following locations: Snapchat: sunnylenarduzzi Twitter Instagram … Read more

Swoop in on your business competition!

I posted on Twitter that I was searching Dreamstime.com for images of “water ripples” for my Dad’s next book cover design. And 90 minutes later – BOOM – a competitor swoops in and offers me similar/same images of “water ripples” @ReidWalley Hey would u like it to give it a try at 123RF.com? bit.ly/LUlymR are … Read more

Testimonial – Jeanine Calandri

“As always, I enjoy our humorous and “productive” meetings together.  I want you to know how much I appreciate the way you not only “listen,” but you “hear” what I’m saying to you. You have a way of processing quickly and giving phenomenal insights. “I always feel enriched and re-energized after our meetings. You help … Read more

Chris Brogan's speech at New England XPO – Excerpts

Chris Brogan’s speech at New England XPO (excerpts): Mobile matters a great deal! 16pt plain-text “rules” in mobile, especially as consumers age. Web-enable your store’s location: Google.com/Places (add your physical store). >10% of complaints about a store experience – actually Tweeted from within the store Facebook: fastest-growing segment is 31-60 year olds, mostly women (to … Read more

Social media – A simple example of why & how it works

I Tweeted that I was considering using Mohawk paper for my next business cards. Mohawk then replied to my Tweet and asked which paper I was interested in. Social media is simply a “mind-reading” platform, which allows Mohawk to scan Twitter (using http://search.twitter.com/) for mentions of their name – and then engage with me one-on-one. … Read more

Trust Agents – Steve Cunningham's 5 Takeaways

If you are looking for a book on how social media is transforming the world around you, then Trust Agents is exactly what you are looking for. Among other books that Steve Cunningham recommends reading is “How To Win Friends and Influence People.” http://www.polarunlimited.com/offer/trust-agents-special-offer/ Top 5 takeaways from the book. Be a part of the … Read more

More small businesses use Twitter, Facebook to promote – USATODAY.com

By Jon Swartz, USA TODAY A surge in social-media use by small businesses reflects a shift in how they operate and their comfort with increasingly easy-to-use technology. In growing numbers, small-business owners are adopting social-networking services, location-based services, Twitter and online video to promote products and services, according to a new study by MerchantCircle, a … Read more